WhatsApp built for multi-store retail and customer care teams.
The messaging platform covering stock enquiries, order updates, catalogues and aftercare, on the number customers already message.
Pain points
What's going wrong today.
Stock and sizing questions unanswered because store staff have no shared way to reply outside till hours.
Order and delivery updates still sent by email, opened days after they mattered.
No single record of a customer's purchase and care history when they message a different store or channel.
How Stitch runs the day
From first message to CRM record.
- 01
Enquiry or order event triggers a message
A stock question, abandoned cart or dispatch event is captured and routed to the right store or team.
- 02
WhatsApp opener
A templated stock check or order update is sent within minutes.
- 03
Purchase or resolution in-thread
Catalogue links, payment links or the returns process handled in the same conversation.
- 04
Aftercare and loyalty
Care instructions, restock alerts and loyalty offers continue on the thread, synced to the CRM.
Live in action
In the site's demo script, a customer asks whether a navy jacket is in stock in a medium at the Guildford store. That is a stock check Stitch can route straight to that store's team instead of a head-office inbox.
Impact metrics
What good looks like.
Illustrative benchmarks for the pitch, to be swapped for verified client figures before going live.
2.5x
more stock queries converted to a sale
<3 mins
average first response to a stock or order query
15 hrs
saved per store per week on phone and email queries
Where retail stands today
Three positions. All three carry risk.
Not on WhatsApp
Absent from the channel shoppers already use to ask if something is in stock.
On personal phones
Store-level relationships and chat history are lost with staff turnover.
On the free Business app
No shared inbox across stores, no CRM sync, no order-system integration.
Relevant integrations
Where Stitch plugs in.
General CRM connections via HubSpot, Salesforce, Zoho or Pipedrive, plus order-system automation via Zapier or Stitch's Open API. No retail-specific integration is listed yet, which is an open build opportunity.
Explore all integrationsDirector's checklist
Questions to ask your team this week.
- How many stock or order queries currently go to a generic email inbox instead of the store that can answer them?
- Could a customer's purchase and care history be seen in one place regardless of which store they message?
- Where could a QR code, on a till receipt, changing room or packaging insert, open a WhatsApp chat?
- Is any current WhatsApp use running through personal staff phones today?
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